The Tech Behind the Sale: How We Use Big-Agency Tools with a Boutique Advantage
When it comes to selling property, success isn’t just about a charming agent or a pretty listing. The best outcomes happen when great strategy meets great tools.
At Iconic Realty Group, we use the same powerful real estate sales technology’s biggest agencies rely on, but with the personalised service only a boutique team can deliver.
Here’s a closer look at the tech behind your sale, and how it helps you sell faster, smarter, and for more.
Photos That Sell
We partner with AGNT Media to produce high-end photography, drone shots, and floor plans that help your home shine online. You can learn more about their services at agntmedia.com.au.
Professional visuals for listings attract more clicks and faster sales. A strong presentation results in stronger offers.
Staging That Speaks to Buyers
To create spaces that buyers connect with emotionally, we work with Sell in Style. Their expert staging transforms empty or tired properties into beautifully styled homes that feel move-in ready.
The result? More interest, more perceived value, and often a faster sale.
Managing Offers with Transparency
With Propps, buyers can submit offers digitally, giving you visibility over interest as it happens. No chasing agents or second-guessing. Just clear, real-time updates so you can make confident decisions.
Legal Compliance Made Simple
In QLD, sellers must provide a disclosure statement before the buyer signs a contract. We use SearchX to produce these reports quickly and correctly, minimising delays and ensuring compliance from day one.
Seamless Digital Signing
Contracts can be signed in minutes from anywhere using DocuSign. Whether your buyer is in Brisbane or overseas, this tool keeps things moving without printing, scanning, or waiting.
Secure, trackable, and fully compliant.
Bulletproof Documentation
If you’re selling a tenanted property, we rely on REIQ-backed lease agreements created through Realworks. These documents ensure your sale stays legally sound and fully aligned with Queensland legislation.
Smart Marketing Across Platforms
We use realestate.com.au’s Audience Maximiser to promote your listing beyond the standard search page. This tool ensures your home appears on websites, apps, and social media, even when buyers aren’t actively looking.
Flexible Finance for Sellers
Don’t want to pay upfront for staging or campaign costs? RealtyAssist gives you the option to defer payment until settlement. It’s a practical way to access premium marketing without stretching your budget.
Off-Market Edge
Before a property goes live, we often connect it with buyers through our private network of investor contacts and buyer agents.
This off-market strategy can mean less stress, faster deals, and a more discreet approach, ideal for downsizers or time-sensitive sellers.
Smooth Preparation
Need painting, a yard clean-up, or minor repairs before going to market? We work with trusted local trades to organise everything for you. No chasing quotes. No delays. Just seamless preparation and a polished final result.
Real-Time Updates
Through our client portal, you can access property updates, inspection feedback, and documents in one secure place. It means fewer calls, less chasing, and full transparency at every stage of the sale.
Boutique Service with Big-Agency Tools
At Iconic Realty Group, we combine industry-leading real estate sales technology sellers expect with the tailored support only a boutique agency can offer.
You’ll never be handed from person to person. You get one contact, fast answers, and personalised advice, backed by technology that makes the process smoother for everyone.
Ready to sell with the best tools, and a team that knows how to use them?
Contact Iconic Realty Group for a free market appraisal and a walkthrough of how we’ll market and manage your sale.